Digital Tools for Managers: Enhancing Decision-Making in the Digital Age

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Pendahuluan: Increasingly, digital tools enable managers to make decisions based on a variety of quantitative information, often referred to as big data. These tools should complement current planning approaches rather than replace them. In this article, we will briefly review three prevalent digital tools available today. Bagian: ① Data Visualization Tools: Pie charts, bar charts, and trend lines are methods to organize and summarize data for visual display. Tableau, for example, provides software and interactive dashboards that allow users to generate useful business insights through data analysis and visualization. The company is at the forefront of data imaging solutions, creating products like Elastic which allows users to create graphs from spreadsheets. ② Cloud Computing: Cloud computing refers to storing and accessing data on the Internet instead of on a computer's hard drive or a company's network. Salesforce.com is an example of a company that provides cloud services to businesses. Their Customer Success Platform helps clients collect, analyze, and distribute customer information. This service allows integration of multiple data sources into a single location, enabling companies to make timely decisions. ③ Artificial Intelligence: Artificial intelligence (AI) is revolutionizing decision-making processes. AI-powered tools can analyze vast amounts of data, identify patterns, and make predictions. For example, chatbots can assist managers in answering customer queries, while machine learning algorithms can optimize supply chain operations. AI is increasingly becoming an essential tool for managers in various industries. Kesimpulan: Digital tools such as data visualization tools, cloud computing, and artificial intelligence are revolutionizing the way managers make decisions. These tools provide valuable insights, enhance data analysis, and improve overall decision-making processes. As technology continues to advance, it is crucial for managers to embrace these digital tools to stay competitive in the digital age.